{"id":1024,"date":"2021-01-01T12:52:10","date_gmt":"2021-01-01T12:52:10","guid":{"rendered":"http:\/\/gerald-hornsby.com\/blog\/?p=1024"},"modified":"2021-01-16T14:27:42","modified_gmt":"2021-01-16T14:27:42","slug":"2021-non-resolution-resolutions","status":"publish","type":"post","link":"https:\/\/gerald-hornsby.com\/blog\/2021\/01\/01\/2021-non-resolution-resolutions\/","title":{"rendered":"2021 Non-resolution Resolutions"},"content":{"rendered":"\n<p>Long time readers will know that I don&#8217;t like RESOLUTIONS. There&#8217;s too much focus on one day in the year, and there&#8217;s too much looking back on a previous year with regret, with a false determination to DO BETTER next year.<br>And it&#8217;s all too easy for the resolutions to fall flat.<br>Like: &#8220;This year, I&#8217;m going to lose x weight&#8221;. It&#8217;s a focussed target, which might appear to be good, but it&#8217;s a digital target. You will either succeed, or you will do the &#8216;F&#8217; word &#8211; <strong>FAIL<\/strong>. And failure is a destructive state of mind.<br>We don&#8217;t like destructive things &#8211; we only like constructive things. So my resolutions are NOT resolutions &#8211; they&#8217;re aims, or goals. If I don&#8217;t reach those goals, I&#8217;m not going to beat myself up about it, because as you will have seen if you&#8217;ve read my &#8216;<a rel=\"noreferrer noopener\" href=\"http:\/\/gerald-hornsby.com\/blog\/2020\/12\/31\/2020-roundup\/\" target=\"_blank\">looking back<\/a>&#8216; post, there&#8217;s still a lot to celebrate.<br>So let&#8217;s get started.<\/p>\n\n\n\n<!--more-->\n\n\n\n<p><strong>BOOKS &#8211; FICTION<\/strong><br>Book 2 of my \u2018Body\u2019 series will be published in the Spring of 2021 &#8211; Body In The Hut. It is at first draft stage, and in the next 3 months, it will be edited, proofread, beta-read, re-edited, re-proofed, and published.<br>Book 3 of the \u2018Body\u2019 series will be published in the Summer of 2021 &#8211; Body Under The Pier. This will temporarily conclude the series, although if feedback is good, it might continue.<br>Book 1 of the \u2018Death\u2019 series &#8211; Death In Print &#8211; will be published in the Autumn of 2021. This new series will feature D.C.I. Danni Monroe, and will be more of a police procedural. A crime author finds people close to him are dying.<br>Book 2 of the \u2018Death\u2019 series &#8211; Death At Christmas &#8211; will be published before Christmas 2021. D.C.I. Danni Monroe investigates a serial killer.<\/p>\n\n\n\n<p><strong>BOOKS &#8211; NON-FICTION<\/strong><br>I shall be writing a book on efficient storytelling and publication. It will be based on the publishing schedule of this year, and it will show how a novel can be planned, written, rewritten, edited and published in 3 months. It may or may not be called \u201cThe Efficient Author: How to Write and Publish Four Novels a Year\u201d. Similarly, there\u2019s another non-fiction book on the back burner on the subject of \u201cHow To Rescue Your Manuscript\u201d, showing how I took old, unworkable manuscripts and made them publishable.<br>Of the two, the Efficient Author book will take precedence.<\/p>\n\n\n\n<p><strong>BUSINESSES<\/strong><br>Each of the businesses will continue to offer writing support services, although the publishing offer for Hard Pressed Books will be promoted. I presume we\u2019ll be running the course which was cancelled from Swanwick last year \u2013 \u201cBeing a Full-Time Author in the Gig Economy\u201d. Booking is open for the summer school, so the organisers are assuming we&#8217;ll be able to go ahead in August.<\/p>\n\n\n\n<p><strong>MARKETING<\/strong><br>For 2021, I want to concentrate on newsletters:<br><\/p>\n\n\n\n<ol class=\"wp-block-list\" id=\"block-fe0922b7-8fed-461a-94bf-e033dfa5e047\"><li>A personal monthly newsletter (me: future, present, past &#8211; books coming out, what I\u2019m doing, what I\u2019ve done)<\/li><li>A monthly newsletter (business: for HPB \/ Novelmakers \/ Writer.Support &#8211; self-publishing and publishing business)<br>Both newsletters will need funnels to encourage readers to sign up.<br>I will also investigate direct sales through the website and BookFunnel https:\/\/bookfunnel.com<\/li><\/ol>\n\n\n\n<p><strong>VLOGS \/ VODCASTS<\/strong><br><\/p>\n\n\n\n<ul class=\"wp-block-list\" id=\"block-e393fe97-ad7a-4ba2-aad3-ccc9ad3c5c8d\"><li>Continue with the Afternoon Tea weekly vlog with Anita<\/li><li>Move forward with the lighter Lone Star Reviews \u2013 amusing, light-hearted look at one-star book reviews. AND use YouTube #shorts for 1-min videos of Lone Star reviews, designed for viewing on phones. Maybe even feature these vodcasts on Patreon?<\/li><li>(Maybe) progress the Opening Pages Vodcast \u2013 reviewing the opening pages of books, although there is a danger of offence to the author. I need to think about this.<\/li><li>Think about what content I can push over to Patreon, maybe on a \u2018per-story\u2019 basis. Maybe also include Ko-Fi as a means of selling my writing, as Joanne Harris has done. I think we need to move to a \u2018begging bowl\u2019 income stream for small fiction.<\/li><\/ul>\n\n\n\n<p><strong>WORKFLOW<\/strong><br>I need to work smarter &#8211; sometimes, my own personal deadlines slip. No deadlines for contract work have slipped, but I need to have a strict, calendar-based schedule for marketing and promotion.<\/p>\n\n\n\n<p class=\"has-text-align-left\"><strong>FINANCIAL TARGET<\/strong><br>Royalties: without revealing numbers, 2019 showed an increase of 33.5% in royalties over the figures for 2018. 2020 showed an increase of 67.3% over the royalty figures for 2019, which is double the increase seen over the previous year.<br>So next year, I shall be looking for a similar increase on the increase. Which means, I\u2019ll want to see at least a 100% increase on this year\u2019s figures.<\/p>\n\n\n\n<p class=\"has-text-align-center has-vivid-red-color has-text-color has-medium-font-size\"><strong>I want to double this year\u2019s royalties in 2021.<\/strong><br><strong>That\u2019s my target.<\/strong><\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-background has-vivid-cyan-blue-background-color has-vivid-cyan-blue-color is-style-dots\"\/>\n\n\n\n<p class=\"has-vivid-cyan-blue-color has-text-color\" style=\"font-size:14px\"><strong>Please click the button below to follow this blog!<\/strong><\/p>\n\n\n\n<a class=\"wordpress-follow-button\" href=\"http:\/\/gerald-hornsby.com\/blog\" data-blog=\"http:\/\/gerald-hornsby.com\/blog\" data-lang=\"en\" data-show-follower-count=\"true\">Follow Gerald&#8217;s Blog on WordPress.com<\/a>\n<script type=\"text\/javascript\">(function(d){var f = d.getElementsByTagName('SCRIPT')[0], p = d.createElement('SCRIPT');p.type = 'text\/javascript';p.async = true;p.src = '\/\/widgets.wp.com\/platform.js';f.parentNode.insertBefore(p,f);}(document));<\/script>\n\n\n\n<p class=\"has-text-align-left\"><br><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Long time readers will know that I don&#8217;t like RESOLUTIONS. There&#8217;s too much focus on one day in the year, and there&#8217;s too much looking back on a previous year with regret, with a false determination to DO BETTER next year.And it&#8217;s all too easy for the resolutions to fall flat.Like: &#8220;This year, I&#8217;m going [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":1025,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[30,6,37,8,15,16,17],"tags":[],"class_list":["post-1024","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-accountability","category-inspiration","category-looking-forward","category-my-writing","category-thinking","category-writing","category-writing-on-writing"],"jetpack_featured_media_url":"https:\/\/gerald-hornsby.com\/blog\/wp-content\/uploads\/2021\/01\/Year-2021.jpg","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p5y3CH-gw","_links":{"self":[{"href":"https:\/\/gerald-hornsby.com\/blog\/wp-json\/wp\/v2\/posts\/1024","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gerald-hornsby.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gerald-hornsby.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gerald-hornsby.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/gerald-hornsby.com\/blog\/wp-json\/wp\/v2\/comments?post=1024"}],"version-history":[{"count":9,"href":"https:\/\/gerald-hornsby.com\/blog\/wp-json\/wp\/v2\/posts\/1024\/revisions"}],"predecessor-version":[{"id":1052,"href":"https:\/\/gerald-hornsby.com\/blog\/wp-json\/wp\/v2\/posts\/1024\/revisions\/1052"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gerald-hornsby.com\/blog\/wp-json\/wp\/v2\/media\/1025"}],"wp:attachment":[{"href":"https:\/\/gerald-hornsby.com\/blog\/wp-json\/wp\/v2\/media?parent=1024"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gerald-hornsby.com\/blog\/wp-json\/wp\/v2\/categories?post=1024"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gerald-hornsby.com\/blog\/wp-json\/wp\/v2\/tags?post=1024"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}